Let's
think define create solve think
together
WORKFLOC*
WHAT WE DO

It’s pretty simple actually: we solve problems and help you grow. Every client and market is different, and every project too – there’s no take-out menu of services floating around here. No templates to fit all, either. We’re creating new spaces for new kinds of brands. So all old ways of thinking, is out.

WHERE WE COME FROM

Alicante. Stockholm. Albacete. Tehran. Barcelona. Luxembourg.

 

Our diverse backgrounds have created an eclectic dynamic that we treasure and protect. We are engineers, animators, martial art practitioners, storytellers and ocean lovers.  Our interests are our common ground. We found each other in different communities of game changers and since we recognise that we are in the business of future human connections, we just can’t afford to be like everyone else.

We have lost loved ones, and we all have personal lives where we are doing our best in navigating through old principles, new habits and changing values. For us, work is salvation. We truly believe in what we are doing because we sincerely believe in a beautiful future. Our way of seeing branding comes from allowing ourselves to be scrutinised. As people. As consumers. As producers.

Branding Bruce Lead
Digital Product Cheerleader
UX/UI Champions Lead
Project X-Man Lead
Rana Eshtiagh
Story Magician Lead

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Javi Salas
David Tomu
Héctor Rodríguez-Murcia
Want to become a FLOC*er?
OUR EXPERTISE

We start with an aspirational articulation of your purpose, your mission and vision. What unifies and inspires everything you do? The Big Idea. This opens up possibilities to create meaningful and emotional connections with your communities. We help you find it, clarify it, intensify it, design it, water it, grow it, speak it, and breath it. We build realities out of your idea.

BRANDING

Brand Strategy / Naming / Verbal and Visual Identity / Brand Architecture / Brand Story Strategy / Brand Center

CONSULTING

Market and Trends Analysis / Crypto education / NFT minting · promotion / Tokenomics / DAO guidance / Legal / Networking

DIGITAL PRODUCT

User Experience / Wireframing / Visual Design / Interaction Design / Web & Ecommerce development · Web3  / Design Systems / Metaverse buildings and events

AUDIOVISUAL

Conceptualization and Illustration / 2D · 3D · VR · AR / NFT · Motion Graphics / Infographics and Data Visualization / Photography / Audiovisual production